On this episode of The Chamber Connect Podcast, your hosts Tara Watson-Watkins and Blake Pollino welcome a special guest - Tara Hendrix, the director of Visit Lufkin. They tackle the significance of tourism and its direct impact on local businesses and households in Lufkin, Texas.
Tara shares some fascinating insights on how tourism tax receipts save each Texas family hundreds of dollars a year. She encourages local businesses to leverage this data in understanding their target demographic and shaping their marketing strategies.
The conversation then explores the need for data-backed decision-making in public services, illustrated by a challenge faced by the local sheriff's department. Tara explains how the data provided by Visit Lufkin can assist in addressing such issues and facilitating more informed decision-making processes.
Whether you're a local business owner, a public service provider, or a curious resident, this episode provides an invaluable look at the unseen side of tourism. Tune in for an insightful exploration of how tourism contributes to the community, the economy, and the future growth of Lufkin, Texas.
The Chamber Connect Podcast is presented by IT Enabled - Learn more about IT Enabled here: https://bit.ly/355JGsV
Each week hosts Tara Watson-Watkins, CEO of the Lufkin Angelina County Chamber of Commerce and Blake Pollino CEO of BP Media Group sit down with local leaders, small business owners, and people of interest to share education and inspiring stories from right here in our community.
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The Chamber Connect Podcast is produced by BP Media Group - Learn more at https://bit.ly/3v0p7ZE
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